Podcasts Are Projected to Capture 40% of Digital Audio Ad Revenue by 2029: Streaming Helping Fuel the Growth
Podcast sponsorship revenue is expected to reach $3.7B by 2029, capturing 40% of digital audio revenue. Podcast ads are streaming.
Platform Shifts Reshape Podcast and YouTube Ad Performance
ADOPTER Media reports on how evolving consumer behavior, and Podscribe data are shaping podcast and YouTube ad performance during Q4.
ADOPTER Media at Advertising Week New York 2025
ADOPTER Media is at Advertising Week New York 2025. Sharing insights on podcast and YouTube advertising with attendees.
As AI Podcasts Emerge, Advertisers Need Disclosure Now
AI-generated podcasts are flooding directories, but without clear disclosure, advertiser trust is at risk. Learn why transparency in AI podcasting is essential for everyone.
AdStops: Podcast Advertising on Track
Insights into AdOps podcast advertising processes, from onboarding to ad delivery, and strategies that keep campaigns consistently successful.
The Podcast and YouTube Ads That Stuck with Us
Year-end roundup of podcast and YouTube ads that stood out in 2024. From humor to authenticity, see how great ads connect with audiences.
Podcast Advertising Market Research Report
2024 was transformative for the podcast advertising market with surging client spending and election-driven campaigns.
Podcast Ads Sold Us On This
Real ads, real influence. Ad reads lthat ed ADOPTER Media experts to buy and love products like Pretty Litter, Warby Parker, and Nature Box!
2024 Is The “Podcast” Election
Presidential candidates are shifting away from the polished, soundbite-heavy interviews for podcasts. 2024 is the “Podcast” Election.
YouTube and Shopify Partnership: Will it Deliver?
The YouTube and Spotify Partnership Aims at Empowering Creators by Allowing Them to Search and Tag Select Brands in Their Videos. While the Concept Is Intriguing it is Limited.
