Adam McNeil of ADOPTER Media speaks alongside leaders from Ollie, Podscribe, and Fairing during their “Ollie’s Podcast Ad Playbook: 250% Conversion Lift” panel at Advertising Week New York 2025 inside the Podcast Zone, presented by SAG-AFTRA.

Advertising Week 2025 |October 6–9, 2025

Advertising Week New York 2025 kicks off October 6 and runs through the 9th, bringing together more than 1,200 speakers and attendees from over 60 countries. It’s one of those events where you can find the entire advertising, media, and creative world in one spot to see what’s next, and ADOPTER Media will be in the mix, not just watching but contributing.

You’ll find us both on stage and on the exhibit floor in the Podcast Zone, exchanging ideas and insights with brands, creators, and industry peers. Our goal is simple: share what we’ve learned from thousands of podcast and YouTube campaigns and listen to what’s working for others too.

ADOPTER Takes the Stage: Inside the Podcast Zone

Daily Drops, Deep Dives, and YouTube: Navigating Podcast Advertising in 2026

Tuesday, Oct 7 | 12:55 PM EDT

Featuring: Glenn Rubenstein (Founder & CEO, ADOPTER Media), Jenni Skaug (Chief Growth Officer, Audioboom), Miranda Dias (Growth Marketing Manager [Audio], 3ZBrands)  and Giancarlo Bizzaro (VP of Sales, Crooked Media) 

Podcast formats are changing fast — from short daily clips to long-form interviews and YouTube-native spin-offs. Glenn Rubenstein joins Audioboom and Crooked Media to dig into where host-read advertising fits next, and how to keep creative strategy sharp when the landscape keeps shifting.

Ollie’s Podcast Ad Playbook: 250% Conversion Lift

Tuesday, Oct 7 | 2:40 PM EDT

Featuring: Adam McNeil (SVP, Client Services, ADOPTER Media), Matt Drengler (Head of Partnerships, Podscribe), Matt Bahr (Co-Founder & CEO, Fairing), and Allison Stadd (CMO, Ollie)

In this session, Adam McNeil teams up with Ollie, Podscribe, and Fairing to unpack how one podcast campaign delivered a 250 percent conversion lift. They'll walk through the decisions, the data, and the creative tests that made it possible — and how others can follow a similar path.

Connecting With ADOPTER At Advertising Week

ADOPTER Media is proud to be part of the action at Advertising Week New York 2025.

 "Advertising Week is the crossroads of creative marketing. It’s where ideas meet influence. We’re proud to represent podcast advertising, the medium where authentic voices turn attention into lasting engagement." Glenn Rubenstein, CEO ADOPTER Media

Throughout the week, you can find ADOPTER Media in the Podcast Zone exhibit space meeting with brands, creators, and partners.

Audience watching a live panel in the Podcast Zone at Advertising Week New York 2025, featuring industry leaders discussing podcast advertising trends.
ADOPTER Media exhibit booth at Advertising Week New York 2025 with branded signage and event attendees discussing podcast and YouTube advertising.
Attendees fill the entrance and escalators at The Penn District during Advertising Week New York 2025, gathering to explore sessions, exhibits, and networking in the Podcast Zone.

Come Chat with Us!

The Penn District, 100 W. 33rd St., Manhattan  | October 6–9, 2025
Catch us in the Podcast Zone or join our sessions on Tuesday, October 7.

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ADOPTER Media

We believe in data-driven results and are dedicated to helping everyone make better decisions and advance their work using a platform trusted by Fortune 500 companies and beloved regional brands alike. Have a question about podcast advertising or YouTube sponsorship? Connect with us and we will be happy to help!

Podcast Ads. YouTube Sponsorships. Real Results.

Our agency represents advertisers to plan, manage, and optimize their host-read ad campaigns at scale.

"ADOPTER Media has been a fantastic partner for us since the earliest days of Magic Spoon."
- Gabi Lewis, Co-Founder, Magic Spoon

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