Nomination Marks ADOPTER’s 10th Anniversary An ADOPTER Media podcast advertising placement has been nominated for Best Ad Read at the 2026 Ambies Award. The ad is for longtime ADOPTER Media client Magic Spoon on “The Weekly Show with Jon Stewart,” which is produced by QCode/Daylight Media. The nomination marks a…
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When podcast sponsorships don’t feel like part of the show, the industry risks repeating radio’s mistakes. A recent Podnews story revealed a tool called PodcastAdBlock that uses AI to download podcast episodes, strip out the ads, and resell the content to listeners as ad-free versions. On the surface, this looks…
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As Big Brands Flood The Space, Smarter Strategies Are Critical A recent Digiday piece confirmed something many in podcast advertising already know: the space is more crowded than ever. Networks like Acast reported 41 percent sales growth in Q3 2025, driven almost entirely by major advertisers. CEO Greg Glenday specifically…
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Spotify Podcasts On NetFlix By bringing Spotify podcasts to Netflix, both platforms are redefining distribution: Netflix gains steady, personality-driven programming, and Spotify extends its reach to connected TVs where audiences already watch creator content. The collaboration marks a shift in how streaming services view podcasts, not as side content, but…
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Podcast Revenue Continues Its Steady Rise The latest eMarketer projections, shared by INSIDERADIO, show steady podcast industry growth through 2029 driven not only by listener demand but by new streaming partnerships expanding where podcasts live. Podcast revenue continues its steady rise. According to new eMarketer data, U.S. podcast ad spending…
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Q4 Industry Reports Tell the Same Story October has arrived, and with it comes a crowded, competitive landscape for brands trying to capture consumer attention. Industry reports for Q4 all point to the same reality: this year’s Q4 will be more complex than any in recent memory. Longer algorithm learning…
Read More"Our experience with ADOPTER has been first-rate! They utilize a hands on approach and take the time to meet with you to clearly spell out how campaigns are performing so both podcast and brand can get the most out of the relationship."
- Jordan Meiselas, Meidas Touch
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